Gendern in Unternehmen: Wie Firmen profitieren, wenn sie nicht nur Männer ansprechen
Gendern in UnternehmenMehr Fachkräfte, Innovation und junge Mitarbeitende: Für Unternehmen kann es vorteilhaft sein, bewusst zu gendern. Doch es gibt auch Konflikte – wie ein aktueller Rechtsstreit bei Audi zeigt.
Gendern polarisiert. Laut einer Studie fühlen sich viele von der Debatte genervt. Doch eine geschlechtergerechte Sprache kann für Unternehmen auch Vorteile bringen. Symbolbild.
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