Wahlplakate mit Signalwirkung: Grün, rot, blau – eine Analyse der Wahlplakate in Ulm und Neu-Ulm
Wahlplakate mit SignalwirkungWahlplakate sind fester Bestandteil des Wahlkampfes. Eine Professorin spricht über die diesjährigen Trends und analysiert die Ulmer Plakate.
Andrea Kimpflinger unterrichtet an der Hochschule Neu-Ulm. Als Marketing-Expertin wirft sie einen Blick auf die Ulmer Wahlplakate. Ihr fällt auf: Direkter Blickkontakt und viel Farbe sind dieses Jahr angesagt.
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