Fußball-EM: So profitieren Unternehmen vom Milliardengeschäft
Fußball-EMDie Wirtschaft hofft auf gute Geschäfte bei der Fußball-EM. Ob Hotels, Gastro oder Sportartikelhersteller – sie alle hoffen, etwas abzubekommen.
Maskottchen Albärt steht während der Präsentation des EM-Pokals im Berliner Olympiastadion neben dem Pokal. Eine Vielzahl von Unternehmen will mit der Fußball-Europameisterschaft gute Geschäfte machen.
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