Harley Davidson: Auf E-Motorrädern mit Vollgas in die roten Zahlen
Harley DavidsonE-Motorräder begeistern kaum Biker. Die Kultmarke Harley-Davidson verbrennt monatlich Millionen Dollar in ihrer Sparte für Elektromotorräder namens Lifewire. Sind die Verluste hausgemacht?
In drei Sekunden von null auf Tempo 100: die Alpinista der Harley-Davidson-Tochtergesellschaft Lifewire. Das Interesse der Motorradgemeinde ist dennoch gering.
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