Neue Parfüm-Strategie: Erwin Müller investiert kräftig in Umbau seiner Drogerie-Filialen
Neue Parfüm-StrategieDie Ulmer Drogeriekette baut einen Teil ihrer Filialen im Parfümeriebereich um – für jeweils einen sechsstelligen Betrag. Geschäftsleiterin Elke Menold zur teuren Strategie.
Neuer Look in den Filialen: Die Handelskette Müller baut ihr Parfümgeschäft um und starten mit der Filiale in der Ulmer Fußgängerzone.
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